Website Optimization

When we prepare our site, it need to show itself before all the internet users or customers. If we have a site and it is not showing in any search engine then only that person who knows our site well can open our site. But if Our site is in good ranking for particular keyword then everyone search that word can find our site easily. Thus our site can grow our business. For which we need to make our site serchable by every search engine.
You may say that through website optimization we can make our site searchable by every search engine.